Family Entertainment for Shopping Malls can vary from also walkabout acts such as Stilt Walkers and Balloon Modellers, all the way up to Live Dinosaur Shows that are hosted by a full production team. Keep reading this blog to find out more about the different types of Family Entertainment available, and what will work best for your centre.
Most Popular Family Entertainment for Shopping Malls
With over 10 years of experience providing Family Entertainment for Shopping Malls, we know the classics that are guaranteed to boost key metrics such as footfall and dwell time for your shopping centre, as well as the up-and-coming trendier options.
Without a doubt, one of the most popular Family Entertainment options are Stilt Walkers! They are highly engaging with shoppers and so versatile, thanks to their wide range of themed costumes (there is seriously one for every occasion!). Stilt Walkers are effective alongside an activation, handing out giveaways to shoppers, or as a solo entertainment option.
Another popular Family Entertainment choice is the Live Dino Show. It’s not just your bog standard dinosaur presentation, our Live Dino Show follows a fun plot, is accompanied by actors and even offers a meet and greet after each showing! It’s a lot fun for families, with parents getting stuck in just as much as the children.
The Best Family Entertainment for Small Shopping Malls
If there is one type of entertainment to attract families to retail spaces, it’s Face Painters. Offering face painting at your centre is a simple, but effective method to boost footfall for smaller centres. Make sure to plan accordingly for your expected turnout, face painters can often produce queues (we love using events to boost dwell time in centres, but not like this!).
The Best Family Entertainment for Large Shopping Malls
In an age where entertainment options are becoming more digital, we think it’s nice to offer something completely screen-free when it comes to family entertainment. Puppet Shows are a sweet and unique offering for your Family Entertainment schedule, with shows inspired by iconic fairytales and stories that both the children and parents will love. If you wanted to tie a Puppet Show in with a wider campaign, we also offer bespoke Puppet Shows, that can be made bespoke to feature your characters, your story and your script!
When planning your family entertainment, don’t forget to think about your space, your audience, and your objectives. Are you looking to plan a big event that makes an impact and draws in new visitors? Or would you prefer regular, low-maintenance entertainment that builds loyalty and repeat footfall? Make sure to follow the steps below to ensure that your events are a success:
- Know your audience: Consider the age range of children most often visiting your centre.
- Work with your space: Large malls can host big productions, while smaller centres benefit from more intimate, roaming acts.
- Keep it interactive: The more hands-on, the better! Children love to be involved, so making engaging experiences is key to creating unforgettable experiences.
- Tie in with retail: Collaborate with tenants for giveaways or in-store events alongside your entertainment.
Need help planning your next event? Get in touch with our team today, we’d love to bring your centre to life with some unique Family Entertainment. You can also view our last blog to see mall entertainment ideas for shopping centres.